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Connected cruisers Permalink

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This was the specific reason we went to a web app rather than a native app, speed to market. e can update and deploy

One of the few lines to make its app available fleetwide is Princess Cruises, in part because Princess@Sea is a website accessible through a browser rather than a downloadable program. That approach made it easier to implement, and it is accessible on laptops, at terminals in the ship’s Internet cafe and for devices other than mobile phones and tablets.

There are other considerations when working with an environment like a cruise ship as well, particularly that we can deploy to the ships multiple times per week to add features and fix bugs. On a ship with limited internet bandwidth, we just couldn’t ask our passengers to download a new app every time we wanted to add something or fix something.

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Princess Cruises brings digital transformation to the seas Permalink

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Good overview of the platform that my team has built at Princess to drive our guest experience.

With a complex system for migrating data to and from ships causing new challenges every day, Princess Cruises sought support from digital experience firm Acquia to ensure the process of using Drupal to build its onboard digital platform went smoothly.

The open-source content management platform was chosen for its flexibility and ability to create customised content. Nine months later, the Princess@Sea app was fully developed and accessible on any device, from mobile phones to desktop computers.

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Princess@Sea Now Covers the Entire Fleet Permalink

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More quoting myself:

With other cruise lines, ones even within the Carnival Corporation family, offering mobile apps specifically for iOS and Android devices, it may at first seem peculiar that the Princess equivalent is not a native app, but Craddock explains, “I think one of the big differentiators for us, in thinking about that mobile experience, was that we really wanted to provide this foundation for the guest experience first and then look at the platform as something we then can use to expand how we do our offerings onboard.” That means it is also accessible from traditional internet cafe terminals, laptops and tablets and can be inexpensively updated more frequently.

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Mobile App is Smooth Sailing for Princess Cruises Permalink

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Some notes from a talk I gave recently at Acquia Engage 2015. Short talk, but a great group.

The Princess@Sea app first launched on one ship in 2013, the Royal Princess, and will be available on all 17 ships in the Princess fleet by the end of the year, said Nate Craddock, project lead and architect for Princess@Sea product team, speaking at Acquia Engage in Boston last week.

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DrupalCon Los Angeles 2015: Drupal at Sea with Princess Cruises

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I was fortunate to be able to host a session at DrupalCon Los Angeles. Great showcase for our product, but also a peak behind the curtain at how we’re able to make a platform like Princess@Sea on Drupal and how to rethink what you’re building and who your team is.

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Lingotek Helps Princess Cruises Manage “Translation at Sea” Permalink

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“Princess Cruises is a very forward-thinking company. Mario’s team is comprised of truly innovative and creative thinkers,” stated Rob Vandenberg, President and CEO of Lingotek. “Lingotek is proud to be a major part of the Princess Cruises ‘Translation at Sea’ solution and looks forward to working with them on continued projects.”

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Princess Cruises Releasing Free Messaging App Permalink

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Another benefit of having a web based platform - no need to download an app and not limited to a small selection of platforms.

Guest who do not download the app will still be able to send messages to other passengers using Princess@Sea, the award winning app that debuted on the Royal Princess. Princess@Sea allows guests to view the day’s events and activities, their stateroom account, restaurant menus, and other information about their cruise from any smartphone, tablet, or computer.

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DrupalEasy Podcast 130: No Karaoke Permalink

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Fun discussion about Content Management, what we’re doing at Princess with Drupal and so on. I also do sing karaoke…

Nate Craddock (nate_craddock) Subbu Hariharan (subru77), and Hillary Neaf (nektir) from Princess Cruises join Ted Bowman and Mike Anello to talk about Princess Cruises’ use of Drupal both on and off-shore. We also cover five stories, five picks of the week, and five questions!

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